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18
Mar
2013
0

Happiness And The Evolution Of Luxury Part 2

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digital marketing, digital strategy for brands, evolution of luxury, experiential marketing, luxury brands, online marketing, Penhaligons luxury fragrance, psychological insight luxury marketing, psychology of luxury, The Flying Dodo Michelle Hawkins
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TFOL
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0
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Interview, Lifestyle
18 Mar 2013
In the second and final part of our look at Happiness and the Evolution of Luxury  (first part available here) Michelle Hawkins,...
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12
Mar
2013
0

Happiness And The Evolution Of Luxury Part 1

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digital marketing, digital strategy for brands, evolution of luxury, experiential marketing, luxury brands, online marketing, Penhaligons luxury fragrance, psychological insight luxury marketing, psychology of luxury, The Flying Dodo Michelle Hawkins
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TFOL
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0
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Fashion, Interview, Lifestyle
12 Mar 2013
This is the first in a two-part article looking at the luxury market from an entirely different perspective – evolution! Michelle Hawkins,...
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25
Feb
2013
0

London Fashion Week – A Digital Review

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Digital Fashion Shows, digital marketing, digital marketing for brands, Google Glass, Google Plus, innovation in luxury, London Fashion Week, luxury marketing, luxury travel, new expectations in luxury travel, social media for fashion, the future of the fashion show, Topshop digital, Vine and fashion week
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serenellarandolph
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0
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Digital, Fashion
25 Feb 2013
Over the past few years London Fashion Week has gone from Paris and Milan’s ‘quirky cousin’ to at long last, an established...
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8
Feb
2013
0

Consumers Given A Front Row Seat To Digital Fashion Shows // The New Luxury Traveller // The Psychology Of A Luxury Purchase

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Digital Fashion Shows, digital marketing, digital marketing for brands, Global Kids Fashion week, innovation in luxury, luxury marketing, luxury travel, new expectations in luxury travel, New York Fashion Week, the psychology of luxury
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serenellarandolph
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0
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Digital, Lifestyle
08 Feb 2013
New definitions of luxury travel, new ways to access the best fashion shows and the introduction of the first ever Global Kids...
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2
Feb
2013
0

PPR’s Digital Academy Now A Permanent Fixture // Johnny Walker Creates Luxurious Brand Hub // The Rise Of Experiential As Customer Reward

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digital marketing, experiential marketing, luxury brands, luxury fashion brands, PPR Digital Academy, social media for brands, social media for luxury
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serenellarandolph
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0
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Digital, Fashion
02 Feb 2013
In this week’s news recap the theme seems to be the rise of experiential marketing and how brands can connect with the...
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21
Jan
2013
0

Cartier Release Short Film // Luxury Brands Optimise For Mobile // Valentino Opens Menswear Store

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car sales, digital marketing, digital strategy, ft.com, luxury automobiles, luxury brands, mobile for luxury brands, online marketing, outlet sales
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serenellarandolph
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0
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Digital, Fashion
21 Jan 2013
This week we talk about Cartier’s short film released in build-up for Valentine’s Day, how important mobile is to luxury brands, and...
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11
Jan
2013
0

Re-Defining Luxury // Brands Increase Digital & Social Spend // The Importance Of Personalisation

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contemporary luxury, digital & social spend, digital marketing, ft.com, innovation, luxury automobiles, luxury brands, personalisation, Refinery29, technology
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serenellarandolph
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0
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Digital, Fashion
11 Jan 2013
This week we talk about whether luxury is being re-defined with the modern perceptions of luxury changing, the rise in spending by...
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2
Jan
2013
0

5 Marketing Approaches To Look Out For In 2013

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digital marketing, experiential marketing, luxury brands, marketing trends 2013, online marketing
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Barny Macaulay
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0
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Digital
02 Jan 2013
Print : The rise of the luxury magazine With handheld devices driving a new industry in published content, you’d think it would...
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17
Dec
2012
0

Industry Insiders – Best Of 2012

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2012 best of, digital marketing, facebook for brands, FASHION MARKETING, luxury and social media, luxury brands, online marketing
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seansingleton
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0
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Digital
17 Dec 2012
As the year draws to a close, we have asked a few key people in the world of media, marketing and technology their...
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7
Dec
2012
0

Hilton’s Innovation // Vacheron Constantin Using Digital // Mercedes Show Gratitude On Facebook // Vogue Online Competition Increases Engagement

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digital marketing, facebook marketing, luxury marketing, luxury travel, social media for brands
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serenellarandolph
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0
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Digital, Fashion, Lifestyle
07 Dec 2012
This week we talk about Hilton Hotel’s positioning as the most innovative luxury hospitality brand, Vacheron Constantin’s use of digital to build...
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@futureofluxury

  • Why Ads Go Viral, and What Made Apple's 'Taylor vs. Treadmill' the Perfect Viral Spot @adweek over a year ago
  • Luxury fashion, automobile and food industries are offering customers a brand new shopping experience https://t.co/BhJjfhjRD6 over a year ago
  • Ferrari to Introduce New Luxury Merchandise in 2017 https://t.co/ku6y2DwWCb over a year ago

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