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16
May
2013

TFOL Talks To: Ed Holmes, General Manager, L’Oréal Australia

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Digital, digital marketing, digital marketing for brands, ed holmes L'Oreal, experiential marketing, L'Oreal, L'Oreal luxe, L'Oreal strategy, mobile, omni channel marketing, online marketing, social media, the future of the beauty industry, twitter
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TFOL
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0
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Digital, Lifestyle
16 May 2013
L’Oréal Luxe’s portfolio of brands can lay claim to some of the beauty industry’s most prestigious and desirable names; Yves Saint Laurent...
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15
May
2013

TFOL At: Empty13 Event – Your Customers Do Not Want To Be Your Friend

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Bite Communication, chris maples spotify, customer strategy, debate your customers do not want to be your friend, Digital, digital marketing, digital marketing for brands, empty13, experiential marketing, fru hazlitt itv, justin pearse empty13, mobile, online marketing, social media, social media and ecommerce, social media retail, twitter
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seansingleton
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0
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Digital
15 May 2013
Today TFOL attended the latest empty13 event. Organised by Bite the topic for debate was ‘Your Customers Do Not Want To Be...
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9
May
2013

TFOL At: The Future Of Advertising Conference

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Digital, digital marketing, digital marketing for brands, experiential marketing, mobile, online marketing, social media, twitter
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seansingleton
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0
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Digital
09 May 2013
This week TFOL attended  The Future of Advertising event held at BAFTA. Organised by the APA, the IPA and The Marketing Society...
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28
Mar
2013

Retailers Use Tech In-Store To Drive Sales // Fashion And Tech In China // Mobile Integration In Luxury Vehicles // Mobile Drives Hotel Bookings

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digital marketing, digital strategy for brands, evolution of luxury, experiential marketing, luxury brands, Luxury brands China, online marketing, WeChat, Weibo
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serenellarandolph
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0
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Digital, Fashion, Lifestyle
28 Mar 2013
This week, mobile devices conquer the news. From playing a key role in gathering consumer insights and communicating exclusive customer offers in-store...
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18
Mar
2013

Happiness And The Evolution Of Luxury Part 2

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digital marketing, digital strategy for brands, evolution of luxury, experiential marketing, luxury brands, online marketing, Penhaligons luxury fragrance, psychological insight luxury marketing, psychology of luxury, The Flying Dodo Michelle Hawkins
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TFOL
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0
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Interview, Lifestyle
18 Mar 2013
In the second and final part of our look at Happiness and the Evolution of Luxury  (first part available here) Michelle Hawkins,...
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15
Mar
2013

5 Trends For Luxury Travel In 2013

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Lifestyle, luxury, online marketing, personalisation, trends in travel
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Peter Harmer
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0
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Digital, Lifestyle
15 Mar 2013
A new year invariably brings a new set of trends for the travel world, and the luxury sector is no exception. As...
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12
Mar
2013

Happiness And The Evolution Of Luxury Part 1

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digital marketing, digital strategy for brands, evolution of luxury, experiential marketing, luxury brands, online marketing, Penhaligons luxury fragrance, psychological insight luxury marketing, psychology of luxury, The Flying Dodo Michelle Hawkins
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TFOL
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0
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Fashion, Interview, Lifestyle
12 Mar 2013
This is the first in a two-part article looking at the luxury market from an entirely different perspective – evolution! Michelle Hawkins,...
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21
Jan
2013

Cartier Release Short Film // Luxury Brands Optimise For Mobile // Valentino Opens Menswear Store

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car sales, digital marketing, digital strategy, ft.com, luxury automobiles, luxury brands, mobile for luxury brands, online marketing, outlet sales
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serenellarandolph
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0
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Digital, Fashion
21 Jan 2013
This week we talk about Cartier’s short film released in build-up for Valentine’s Day, how important mobile is to luxury brands, and...
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10
Jan
2013

Celebrating The Worlds Most Eagerly Anticipated Launches At The VeryFirstTo Luxforecast, Spring 2013

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best luxury launches, innovation in luxury, Luxeforecast, luxforecast wards, luxury marketing, online marketing, Veryfirstto
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Barny Macaulay
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0
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Digital, Fashion, Lifestyle
10 Jan 2013
Last night we were very kindly invited to the inaugural Luxforecast awards from VeryFirstTo. VeryFirstTo Luxforecast is an unprecedented ongoing index of...
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2
Jan
2013

5 Marketing Approaches To Look Out For In 2013

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digital marketing, experiential marketing, luxury brands, marketing trends 2013, online marketing
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Barny Macaulay
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0
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Digital
02 Jan 2013
Print : The rise of the luxury magazine With handheld devices driving a new industry in published content, you’d think it would...
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